Stop guessing which leads are worth your time. Let AI tell you.
Leadbehavior scores every form submission using AI that understands your ideal customer profile. See instant scores and reasoning right inside HubSpot.
New to HubSpot?
HubSpot is a powerful CRM (Customer Relationship Management) platform used by over 200,000 businesses worldwide. It helps you manage contacts, track deals, send emails, and automate your marketing—all in one place.
When someone fills out a form on your website, HubSpot captures their info as a lead. But not all leads are equal—some are ready to buy, others are just browsing, and some might be bots. That's where Leadbehavior comes in.
How It Works
Three simple steps to smarter lead scoring
Describe Your Ideal Customer
Tell our AI what makes a great lead for your business. "B2B SaaS companies with 50+ employees" or "Homeowners in California looking for roofing services"—whatever fits.
Set Up a Workflow
Create a simple HubSpot workflow that triggers on form submissions. Add our "Score Lead" action. Done! Takes about 2 minutes.
Get Smart Scores
Every new lead gets an AI-generated score (0-100) plus a plain-English explanation of why. Focus on the best leads first.
Dead-Simple Setup
No coding required. Just create a workflow in HubSpot, trigger it on form submissions, and add our "Score Lead" action. Your leads start getting scored immediately.
- Works with any HubSpot form
- Scores appear on contact records
- Filter & sort by score in lists
AI That Explains Itself
Unlike black-box scoring systems, Leadbehavior shows you why each lead scored the way it did. The AI reasoning appears right on the contact record so your sales team has context before they call.
- Human-readable explanations
- Based on YOUR ideal customer
- Updates with each form fill
Why Teams Love It
Save Hours Daily
Stop manually reviewing every lead. Let AI do the heavy lifting.
Better Close Rates
Focus on leads most likely to convert. Ignore the tire-kickers.
Catch Bots
AI detects suspicious patterns that humans miss.
Train Your Ads
Feed scores back to Google & Meta to find more leads like your best ones.
Ready to score smarter?
Install the HubSpot integration in under 5 minutes. No credit card required to start.
Free tier available • No setup fees • Cancel anytime